David
2008-05-01 16:32:55 UTC
from multichannel news
Ion To Begin Airing 'ER,' Stat
Medical Drama Joins Nets Primetime Lineup In June
By Mike Reynolds
Ion Media Networks continued its off-net buying spree, clamping down
the rights to four seasons of ER.
Through a deal with Warner Bros. Domestic Television, terms of which
were not disclosed, Ion Television has gained the rights to seasons 11
through 14 of the medical drama. Ion Television, which is holding its
upfront presentation to advertisers at the New York Public Library on
42nd Street tonight, will add ER to its primetime lineup, beginning
next month.
Currently in its 14th season, ER continues to earn some of the highest
ratings among TV dramas. In addition to winning 22 Emmy Awards,
including outstanding drama in 1996, and 120 Emmy Award nominations,
the show has also earned the George Foster Peabody Award and four
Screen Actors Guild Awards for outstanding ensemble performance in a
drama series.
This deal with Warner Bros. highlights Ion Televisions evolution
both in terms of programming and target audiencea major consideration
for advertisers, said Ion Media Networks chairman and CEO Brandon
Burgess in a statement. ER is one of Americas most acclaimed series.
The addition of this show underscores our networks commitment to
contemporary, quality programming that will appeal to a wide
audience.
Over the past few months, Ion has gained the rights to such
off-network fare as Baywatch, The Steve Harvey Show and Boston Legal,
and in recent days Ghost Whisperer and Criminal Minds.
Ion To Begin Airing 'ER,' Stat
Medical Drama Joins Nets Primetime Lineup In June
By Mike Reynolds
Ion Media Networks continued its off-net buying spree, clamping down
the rights to four seasons of ER.
Through a deal with Warner Bros. Domestic Television, terms of which
were not disclosed, Ion Television has gained the rights to seasons 11
through 14 of the medical drama. Ion Television, which is holding its
upfront presentation to advertisers at the New York Public Library on
42nd Street tonight, will add ER to its primetime lineup, beginning
next month.
Currently in its 14th season, ER continues to earn some of the highest
ratings among TV dramas. In addition to winning 22 Emmy Awards,
including outstanding drama in 1996, and 120 Emmy Award nominations,
the show has also earned the George Foster Peabody Award and four
Screen Actors Guild Awards for outstanding ensemble performance in a
drama series.
This deal with Warner Bros. highlights Ion Televisions evolution
both in terms of programming and target audiencea major consideration
for advertisers, said Ion Media Networks chairman and CEO Brandon
Burgess in a statement. ER is one of Americas most acclaimed series.
The addition of this show underscores our networks commitment to
contemporary, quality programming that will appeal to a wide
audience.
Over the past few months, Ion has gained the rights to such
off-network fare as Baywatch, The Steve Harvey Show and Boston Legal,
and in recent days Ghost Whisperer and Criminal Minds.